Rufe talla

Counterpoint Research ta wallafa rahotonta na shekara-shekara kan kasuwar wayoyin hannu ta Turai. Ya nuna cewa tallace-tallace a bara ya karu da 2020% idan aka kwatanta da 8. Wannan abin ƙarfafawa ne, amma har yanzu kasuwar ba ta koma kan matakan da aka riga aka fara kamuwa da ita ba (tallace-tallace a cikin 2020 sun kasance 2019% ƙasa da na 14).

Babban dan wasa a kasuwar wayoyin hannu ta Turai a cikin 2021 shine Samsung, tare da tallace-tallace yana karuwa da kashi 6% a shekara kuma yanzu yana da kaso 32%. An taimaka wa Giant ɗin Koriya ta musamman ta sabon "wasa wasa" don wannan sakamakon Galaxy Z Fold3 da Z Flip3. Ya ajiye kansa a bayansa Apple, wanda ya ga tallace-tallace ya karu da kashi 25% a kowace shekara kuma yanzu yana da kashi 26%. Xiaomi ya kammala a matsayi na uku tare da kaso 20%, wanda ke wakiltar ci gaban shekara-shekara na 50%.

A matsayi na farko na "marasa lambar yabo" wani kamfani ne na kasar Sin Oppo, wanda ke da kashi 8% kuma wanda ya sami karuwar kashi 94% a duk shekara, maharbi na kasar Sin Realme ya zo na biyar, wanda ya "ciji" kashi 2% , yayin da girma da 162% shekara-on-shekara , kuma saman shida daga cikin manyan wayoyin salula na zamani masana'antun a cikin tsohon nahiyar an rufe tare da wani 1% share na Vivo, wanda ya ga tallace-tallace ya karu da 207% shekara-on-shekara - mafi. na duka.

Binciken Counterpoint ya yi imanin cewa a wannan shekara kasuwar wayoyin hannu ta Turai za ta iya fuskantar gasa "mafi wahala" har yanzu - masana'antun da aka kafa za su iya " ambaliya" ta samfuran kamar Honor, Motorola ko Nokia, waɗanda ke fuskantar farfadowar kwanan nan.

Wanda aka fi karantawa a yau

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