A cikin kwata na uku na wannan shekara, masu amfani daga ko'ina cikin duniya sun kashe jimillar fiye da sa'o'i biliyan 180 ta amfani da aikace-aikacen wayar hannu (karu da kashi 25% na shekara-shekara) kuma sun kashe dala biliyan 28 akan su (kimanin rawanin biliyan 639,5), wanda shine karuwa na biyar a shekara fiye da haka. Kwayar cutar ta coronavirus ta ba da gudummawa sosai ga lambobin rikodin. Kamfanin nazarin bayanan wayar hannu App Annie ne ya ruwaito wannan.
Aikace-aikacen da aka fi amfani da su a lokacin da ake magana a kai shine Facebook, sai kuma aikace-aikacen da ke ƙarƙashinsa - WhatsApp, Messenger da Instagram. Suna biye da su Amazon, Twitter, Netflix, Spotify da TikTok. Nasihun TikTok na kama-da-wane sun sanya shi zama na biyu mafi girma da aka samu wanda ba na caca ba.
Yawancin dala biliyan 28 - dala biliyan 18 ko kusan kashi 64 - masu amfani ne suka kashe su akan apps a cikin App Store (kashi 20% duk shekara), da dala biliyan 10 a cikin kantin sayar da Google Play (kashi 35% a duk shekara. shekara).
Kuna iya sha'awar
Masu amfani sun zazzage jimillar sabbin manhajoji biliyan 33 a cikin kwata na uku, yawancinsu - biliyan 25 - sun fito ne daga Shagon Google (kashi 10% na shekara-shekara) kuma kusan biliyan 9 daga Store ɗin Apple (sama da 20% ). App Annie ya lura cewa wasu lambobi suna zagaye kuma basu haɗa da shagunan ɓangare na uku ba.
Abin sha'awa, zazzagewar da aka yi daga Google Play sun daidaita daidai - 45% daga cikinsu wasanni ne, 55% sauran aikace-aikace, yayin da a cikin App Store, wasanni ba su wuce kashi 30% na abubuwan da aka zazzage su ba. A kowane hali, wasanni sun kasance mafi girman nau'in fa'ida akan dandamali biyu - sun sami kashi 80% na kudaden shiga akan Google Play, 65% akan App Store.
